Woolworths’ Cinnabon Cake: A Permanent Fixture Worth the Hype?
The much-loved, limited-edition Cinnabon cake from Woolworths is no longer a fleeting treat. Following its immense popularity, which saw over 55,000 cakes vanish from shelves in just five days last year, the retailer has made it a permanent fixture. Stores were consistently selling out within hours of restocking, sparking a sustained demand that has now led to its year-round availability. But with a price tag of $10, the burning question remains: is this Cinnabon creation truly as delicious as the frenzy suggests, or was it merely a flavour-of-the-month viral sensation?
To settle the debate, our team at BHG decided to put the Woolworths Cinnabon cake to the ultimate test. The results? A resounding, albeit divided, verdict. While some of our tasters were completely won over, others found themselves leaning towards homemade alternatives. Nevertheless, for those short on time but craving a convenient, bakery-style indulgence, this cake emerges as a strong contender.
What Exactly is the Woolworths Cinnabon Cake?
Woolworths has partnered with the iconic Cinnabon brand to deliver a cake that aims to capture the essence of the beloved cinnamon rolls. The result is a light and fluffy sponge, generously swirled with Cinnabon’s signature cinnamon spice. Topping it all off is a smooth, decadent cream cheese frosting, a hallmark of the Cinnabon experience.
The BHG Taste Test: A Deep Dive
Our editorial team was fortunate enough to receive a cake for a thorough tasting session. True to our journalistic integrity, we offered our unfiltered opinions. The consensus? It was, by and large, very good. However, as is often the case with popular food items, opinions varied, with a clear majority expressing their enjoyment. Let’s meet the individuals who weighed in on this viral sensation.
- Tahni Mesann, Digital Editor: As a busy working mum, Tahni actively seeks out convenient yet flavourful treats that don’t add to her already packed schedule. She’s a proponent of bakery-inspired delights that deliver taste without the fuss of baking from scratch.
- Jade Coull, Senior Content Producer: Jade is a self-proclaimed Cinnabon fanatic. The prospect of a Woolworths cake inspired by her favourite cinnamon rolls naturally piqued her interest, and she was eager to see if it measured up to the genuine article.
- Jo McKinnon, Senior Sub Editor: Jo admits to never having tried a Cinnabon before. However, she’s known for her enthusiastic embrace of new culinary experiences and was more than happy to sample the cake.
- Rachel Iorfino, Senior Content Producer: A journalist with a penchant for exploring new food trends, Rachel doesn’t typically gravitate towards sweets. Despite this, she’s always willing to participate in taste tests for the sake of her team and the pursuit of interesting food stories.
- Jenny Dillon, Garden Editor: Jenny has a reputation for her no-holds-barred honesty when it comes to viral food trends. With a wealth of tasting experience, her opinions are highly valued.
The Verdict: A Divided House, But Majority Rules
One aspect that received universal praise was the cake’s exceptional moistness. The flavour profile was also a point of agreement, striking a pleasing balance that was neither overwhelmingly sweet nor disappointingly bland.
Jade, the self-professed Cinnabon aficionado, declared, “I really like it, but I love Cinnabon – I could eat them all the time. I love the flavour and would definitely buy this. I’d give it an 8.5/10.”
Tahni echoed this sentiment, appreciating the cake’s flavour. “It’s really yummy, I like the icing,” she commented. “It tastes like any other Woolies cake, if you know what I mean. Really cinnamon-y and sweet, but not too sweet. It’s nice, I like it. I’d give it an 8 or 9/10.”
Jenny was particularly impressed with the texture, stating, “It’s so moist and delicious. I love it, yes, even the icing!”
However, not everyone was entirely convinced by the viral phenomenon. Jo and Rachel, for instance, expressed a preference for homemade baked goods.
Rachel found the cake to be “good… it’s a bit gluggy,” adding, “I’m not a cake person. It’s yummy, I like the cinnamon, big fan of cinnamon. I wouldn’t buy it, though; I’d make my own cake. I don’t think it’s worth buying. I’m sorry, Cinnabon. I think this is – by bought cake standards – maybe a 6. Which isn’t terrible. A Freddo Frog ice cream cake is a 10, so that’s the standard I’m going by.”
Jo, accustomed to the culinary prowess of our food editor, Sarah, found it difficult to look past her homemade creations. “It’s cinnamon, but it’s not the greatest thing I’ve ever tasted, to be frank,” Jo admitted. “I think I prefer Sarah’s cooking, to be quite honest. The cinnamon scrolls she made were really good, they were better than this, sorry!”
Despite the differing opinions, the majority leaned towards a positive reception. For those who appreciate convenience and a delicious, crowd-pleasing dessert without the effort of baking from scratch, the Woolworths Cinnabon cake is a solid choice. And now that it’s a permanent fixture, you can indulge your sweet tooth anytime.
Craving Cinnamon? Explore These Homemade Recipes
If the allure of cinnamon inspires you to don your apron and bake from scratch, we have a curated selection of recipes that are sure to delight.
The Secret Ingredient for Next-Level Cinnamon Scrolls: Elevate your classic cinnamon scroll with a sticky date twist. This recipe features a soft, fluffy dough swirled with cinnamon sugar and filled with gooey caramelised dates, resulting in a golden masterpiece dripping with sticky sweetness and warming spice. It’s the ultimate comfort treat, perfect for weekends or impressing guests.
get recipeCinnamon and Pear Crumble Tea Cake: This visually stunning cake combines thinly sliced pears with an irresistible crumble topping. It appears more intricate than it is to make, making it an ideal companion for your afternoon tea.
get recipeDate and Walnut Scones with Honey Cinnamon Butter: Indulge in the comforting embrace of these delightful scones, perfectly complemented by a rich honey cinnamon butter.
get recipeApple Cinnamon Crumble Sheet Cake: A wonderfully simple yet flavourful spiced bake that’s perfect for any occasion.
get recipeBread and Butter Pudding with Apple, Chocolate, Hazelnut, and Cinnamon: Fill your home with the enticing aromas of baking with this classic combination of apple, cinnamon, and chocolate, creating the ultimate afternoon treat.
get recipeGolden Syrup Dumplings with Cinnamon Sauce: These bite-sized dumplings pack a serious flavour punch. Infused with bush flavours like lilly pilly and cinnamon myrtle, these warm, sticky delights are drizzled in a rich golden syrup. You might want to consider making a double batch!
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