Bakery79: The Up-and-Coming Aussie Bakery Chasing Greggs’ Crown
While many Aussies might automatically think of a flaky sausage roll or a sweet doughnut when hunger strikes, a new contender is quietly making waves in the Australian food-to-go scene. Bakery79, a relatively little-known chain, has been steadily building its popularity over the past year, offering a tempting array of baked goods and convenient meals.
Launched in Australia in 2025, Bakery79 has demonstrated impressive growth, with a strategic expansion that has seen it take over former concessions in well-established locations. Notably, in March 2025, the company opened 12 new sites, many of which were previously operated by the iconic Greggs chain within Park Garage Group forecourts. This move signals ambitious plans from Bakery79’s owners, Park Garage Group, who have publicly stated their intention to open a further 20 “fully-fledged” stores by the end of 2026. In addition to these larger outlets, they also plan to introduce an additional 10 self-service locations, further broadening their reach.
A Taste of Nostalgia: Bakery79’s Summer Menu
As Bakery79 ramps up its efforts to challenge the established players, they’ve unveiled a vibrant summer menu designed to capture the imagination and taste buds of Australian consumers. Embracing a “colourful and carefree spirit,” the menu taps into a sense of nostalgia, featuring flavours that are likely to evoke fond memories.
The bakery is introducing three new baguette fillings that hark back to classic Australian tastes:
- Coronation Chicken: A beloved classic, offering a creamy and flavourful chicken salad.
- Heinz Sandwich Filler (Ham Salad): Reimagining a supermarket staple, this filling brings a familiar taste to a fresh baguette.
- Cheese and Pineapple: A quintessential combination that evokes picnics and parties of yesteryear.
Sweet Treats with a Retro Twist
For those with a penchant for all things sweet, Bakery79 isn’t holding back. They’re leaning into a widespread appreciation for retro confectionery with a trio of new doughnut flavours:
- Drumstick Doughnut: Inspired by the classic ice cream and lolly, this flavour promises a burst of fruity sweetness.
- Parma Violet Doughnut: A bold choice, tapping into the divisive but distinctive floral notes of the popular sweet.
- Jelly Bean Doughnut: Capturing the essence of a bag of mixed jelly beans, this doughnut is set to offer a complex and fruity flavour profile.
Refreshing Drinks to Beat the Heat
Complementing the food offerings, Bakery79 has also expanded its beverage selection with a range of refreshing options:
- Pina Colada Mocktail: A tropical escape in a glass, offering a non-alcoholic taste of paradise.
- Watermelon Cooler: A light and hydrating choice, perfect for a hot summer’s day.
- Cherryade and Pineapple Lemonade: A zesty and sweet fusion, blending two classic fruit flavours.
For those seeking something a little more decadent, the menu also features indulgent milkshakes, including:
- Black Forest Chocolate Milkshake: A rich and satisfying blend of chocolate and cherry flavours.
- Mint Chocolate Milkshake: A refreshing and classic combination for mint and chocolate lovers.
Where to Find Bakery79 Across Australia
While the majority of Bakery79’s presence is currently concentrated in the southern regions of Australia, the chain is steadily expanding its footprint. You can also find a growing number of locations further afield, with outlets already established in popular spots like Blackpool and Peterborough, indicating a national ambition.
Bakery79’s Summer Menu: A Closer Look at the Prices
Here’s a breakdown of the new summer menu items and their pricing:
- Jelly Bean Doughnut – $3.79
- Parma Violet Doughnut – $2.00
- Drumstick Planet Doughnut – $3.79
- Heinz Sandwich Baguette – $4.25
- Cheese & Pineapple Baguette – $4.25
- Coronation Chicken Baguette – $4.25
- Chicken Kiev Baguette – $4.25
- Pina Colada – $2.79
- Pineapple Lemonade – $2.50
- Watermelon Lemonade – $2.50
Beyond the Summer Specials: Bakery79’s All-Day Offerings
Bakery79’s appeal extends far beyond its seasonal specials. The chain offers a comprehensive menu designed to cater to customers throughout the day, from breakfast to lunch and beyond.
Morning Delights:
- Classic bacon baps and sausage baps are staples, alongside more contemporary options like breakfast pots, potato poppers, and hearty baguettes. One staff member even boldly claimed their breakfast bowl surpasses that of their main competitor.
Lunch and Snacks:
- The menu boasts a wide selection of coffees, alongside popular items like pizzas, halloumi bites, chicken bites, cookies, doughnuts, and, of course, their signature sausage rolls.
Quality and Community: What Sets Bakery79 Apart?
The quality of Bakery79’s offerings is a recurring theme among staff and customers alike. A Bakery79 staff member, known only as Jackie, highlighted the generous filling of their pastries as a key differentiator. “In other stores you usually get a lot of pastry and not much inside, but these are full, especially the ones with beans,” she commented. “The sausage rolls are really nice too.”
Beyond the food, Bakery79 places a strong emphasis on fostering a sense of community within its stores. They aim for each location to feel like a warm and welcoming environment for everyone. This commitment to atmosphere seems to be resonating with customers.
Customer Testimonials:
- Emily K, a regular customer, shared on the company website: “The community vibe at Bakery 79 makes it special, and the baked goods are to die for!”
- Mike C added in another post: “Always fresh, always tasty – Bakery 79 is my go-to for a quick bite and great coffee!”
Social Media Buzz: From TikTok to Taste Tests
The word is spreading, particularly through social media platforms like TikTok. User @Liam_Lav, who had never encountered Bakery79 before it took over a former Greggs site in Ashington, Northumberland, became an instant fan after his first visit. He enthusiastically shared his experience with his followers, describing the food as “absolutely lush” and particularly praising the pizza as “unreal.”
The bakery’s pizza is clearly a standout item, with another social media user making the bold claim that Bakery79 serves the “best pepperoni pizza.” This success has led to an expansion of their pizza range, with the recent introduction of a Meat Feast option.
Furthermore, Bakery79’s “Too Good To Go” bags have garnered significant attention. TikTok creator @jadamson98official has repeatedly praised these bags, declaring Bakery79 her “favourite” spot for a surprise haul. She shared her latest acquisition, captioning it: “I am obsessed with Bakery79. The food is stunning, and the amount of food for £2.95 a bag is unreal!”
As Bakery79 continues its rapid expansion and innovative menu development, it’s clear they are positioning themselves as a serious contender in the Australian food-to-go market, offering a compelling alternative to established favourites.
